Lilium – Communicating the Future of Air MobilityOver a four-year partnership, we developed a visual language for Lilium to communicate the future of air mobility to B2B audiences and investors. This included several content shoots and a milestone campaign for their first flight in 2023 ("Faster than the Harris Hawk").
On of the campaigns garnered 500k organic views on YouTube, boosting brand visibility and investor interest.
Client
Lilium
Industry
Region
Germany
The Challenge
As a long-term partner of Lilium, a pioneering air mobility unicorn, we were tasked with communicating the future of air mobility to B2B and B2C audiences and investors, creating a compelling visual language that highlighted Lilium’s groundbreaking work.
The Solution
Over four years, we helped Lilium develop a cohesive visual language and launched a milestone campaign for their first flight in 2023—“Faster than the Harris Hawk”. The campaign showcased Lilium’s technological achievement and positioned the company as a leader in the future of air mobility.
Results
500k
organic views on YouTube, generating significant interest and visibility among investors, B2B partners, and the general public.
Our learnings
#1
Visual storytelling and milestone moments capture attention
showcasing groundbreaking achievements with a strong visual language drives engagement and brand awareness, particularly in complex industries like air mobility.
